Where to begin?
How about here...
25 years ago we started roasting coffee.
In a garage.
Out in the Canadian Rocky Mountains, pretty much near the middle of nowhere.
That was then.
Fast forward to today, and it’s basically still just the same.
The garage is a little bigger now.
We roast quite a bit more coffee.
We seem to be adding more and more folks to our kick-ass crew.
And now some people have called us the Best Place to Work in Canada!
What‘s the same?
Elana’s still the boss.
(Our CEO, Elana Rosenfeld, also got us started.)
Last time we checked, the Rockies are still right outside the front door.
We still take breaks to go play in the backyard.
And as always, the beans are nothing but 100% kick-ass.
That’s our story.
Now, this here’s the legend.
Way back when, a Rocky Mountain explorer got kicked in the head by a horse.
His traveling compadres thought he was dead, and started digging a grave.
But, whoa! Legend has it he was woken up by a kick-ass cup of coffee.
Couldn’t make that shtuff up.